Project co-funded by the European Funds
A SaaS service connecting owners of sponsorship rights with potential buyers of those rights – entities engaged in sports sponsorship
Total project value
5 932 499,79PLN
European Funds contribution
3 524 821,25PLN
- Project scope
- Collecting the necessary data on athletes and sponsors, building recommendation and explanation algorithms, and then implementing a software component and a prototype web system, which will be tested and deployed.
- Target groups
- Owners of sponsorship rights and buyers of sponsorship rights.
- Project objective
- The objective is to build a recommendation engine based on a vector-representation model that matches athletes (rights owners) with potential companies and organisations (rights buyers), and shows which characteristics of a sports entity most influence the recommendations.
- Project outcome
- Launch of a service connecting owners of sponsorship rights (individual athletes, sports clubs, federations, committees and sports venue operators) with potential buyers of those rights – companies engaged in sports sponsorship.